The 2024 Clio Health Awards recognized VML as the Network of the Year and VML Madrid as the Agency of the Year. The ceremony celebrated VML’s outstanding achievement in the industry, with a total of 34 accolades including 2 Grand Prix, 9 Gold, 13 Silver, 6 Bronze, and 4 Shortlist awards. One of the standout projects, “Dogs Without Borders,” was a collaborative effort between VML New York, VML Madrid, and VML São Paulo for the French-Brazilian Society of Oncology (SFBO) and won two Grand Prix awards.
The winning work by VML was “Dogs Without Borders,” which also received recognition from Fast Company on its World Changing Ideas list. The project involved training rescue dogs to diagnose breast cancer, providing essential diagnostic services to underserved communities. The initiative was awarded the Grand Prix in two categories: Health Institutions & Services/Experience/Activation within the Direct discipline, as well as in the Health Equity category within the Health Equity discipline.
