Despite negative weather forecasts and the return of cold weather after an early summer, one in three Italians (34%) are defying the odds and heading out for trips or short holidays on Liberation Day. A recent survey by Coldiretti/Ixè confirms this trend, with most Italians opting for national destinations such as the sea, cities of art, countryside, and mountains.
When it comes to accommodations, Italians are favoring homes owned by themselves or friends and family, followed by hotels and bed and breakfasts. However, farmhouses have also gained popularity in recent years, with some already fully booked as visitors seek outdoor experiences and quality food.
Farmhouses in Italy offer a unique experience that emphasizes all-Made in Italy local tourism, with a focus on sustainability in terms of costs, distances, and well-being. As a result, these accommodations have started to cater to a wide range of interests and preferences, from sports enthusiasts to nostalgics to cultural explorers. Visitors can enjoy activities such as archaeological or naturalistic tours and wellness activities while experiencing the beauty and culture of Italy in an authentic and sustainable way.
The success of spring long weekends bodes well for the upcoming summer tourist season despite concerns related to the challenging international situation. With their emphasis on local tourism and sustainability, Italian farmhouses are likely to continue drawing visitors who are looking for an authentic Italian experience that prioritizes both wellness and cultural exploration.
