Spotify, Netflix and the Battle for Subscription Options on Apple’s App Store: How Music Streaming Providers May Soon Have a Choice

Apple updates terms of subscriptions

Music streaming providers in the European Economic Area (EEA) are set to gain the option of offering their users subscriptions outside of Apple’s App Store. However, Apple has requested a fee of up to 27% of the purchase price. This decision comes after the EU Commission imposed a billion-dollar competition penalty on Apple, spurred by a complaint from Spotify.

Spotify had previously expressed dissatisfaction with being unable to guide users within its app to subscribe outside of Apple’s platform. This led both Spotify and Netflix to discontinue offering more expensive in-app subscription options. The EU Commission’s fine against Apple focused on music streaming apps competition and aimed at creating options for redirecting users to external subscriptions.

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