Tempest, a leading software and digital marketing solutions provider for the destination marketing industry, has recently launched an enhanced version of its Sports Tourism Index™. This new platform, an upgrade from the original version acquired from Huddle Up Group in September 2023, offers exciting new benefits and capabilities to destination organizations and sports events rights holders.
“We are thrilled to unveil the Sports Tourism Index 2.0,” said Alex Heimann, CEO of Tempest. “The feedback we received from our users was instrumental in shaping this new version, and we believe it will greatly benefit DMOs in their efforts to attract and manage sporting events.”
The enhancements and innovations introduced in the Sports Tourism Index 2.0 aim to better serve the sports tourism industry. For destination organizations, key updates include an enhanced event search with predictive capabilities, on-demand Sports Tourism Index™ reports, detailed facility spaces management, advanced team user management, and improved event matchmaking. On the other hand, for sports events rights holders, improvements include enhanced facility search, new event profiles, printable event RFPs, multi-user team management, and enhanced facility recommendations.
The updated Sports Tourism Index™ is centered around a redesigned user dashboard that displays the destination’s ranks, Index score
