Seed World Europe 2024 Kicks Off with Innovation and Optimism for the Future of Agriculture

Our Perspective: Moments Captured at the World Seed Congress

Rotterdam was abuzz with excitement on Sunday, May 26, as Seed World Europe Editorial Director, Marcel Bruins, arrived to kick off the Seed World event. The doors opened to a throng of eager delegates streaming in, eager to receive their congress badges. All attendees were gifted with a complimentary copy of the Seed World International edition and the ISF centennial book.

The latest edition of Seed World International was showcased during the event, featuring Jaap Mazereeuw. Seed World President, Shawn Brook, spent time on the golf course with ISF friends thanks to Incotec. Attendees were delighted to mingle with industry leaders such as Michael Keller, former ISF Secretary-Generals and Marcel Bruins at the ISF President’s Dinner.

The opening ceremony took place on May 27th, 2024 and was addressed by ISF Secretary-General Michael Keller. The event featured special guests such as FAO Director-General Beth Bechdol and His Majesty King Willem-Alexander of the Netherlands. The atmosphere was electric and filled with renewed friendships, confirmed partnerships and enthusiastic discussions about future business ventures. From the registration desk to the live panel discussions, Seed World was at the forefront of all the action in Rotterdam.

The Seed World event brought together experts from around the world to share knowledge and ideas in seed technology. It provided an opportunity for attendees to network with industry leaders and forge new partnerships that will drive innovation in agriculture for years to come.

As Marcel Bruins looked out over the bustling crowd at Rotterdam’s convention center on Sunday morning, he couldn’t help but feel a sense of pride knowing that he played a part in bringing this incredible event together. With its focus on cutting-edge research and practical solutions for farmers worldwide, Seed World is truly making a difference in agriculture today.

Overall, it was an inspiring two days filled with enthusiasm for agriculture’s future. As attendees left Rotterdam they did so with new connections made, new ideas learned and more motivated than ever before to continue pushing forward towards a better agricultural future through innovation technology solutions.

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