Travis Hawks has been appointed as the general manager of Learfield’s Coyote Sports Properties, where he will lead the multimedia rights holder and sports marketing arm for the University of South Dakota athletics. Previously, Hawks served as the Senior Manager of Business Development at Wyoming Sports Properties, where he exceeded sales targets by creating and selling innovative sponsorship packages, establishing strong relationships with local, regional, and national partners, and expanding revenue streams.
During his time at Wyoming, Hawks also developed customized partnerships with businesses to connect their brands with the University of Wyoming’s dedicated fan base. He received recognition as a multi-time goal hitter at Learfield and was awarded the Deal of the Year in 2023. South Dakota associate athletic director for fan engagement, Jarren Duffy, commended Hawks as a proven leader known for building relationships and implementing creative solutions.
Before joining Learfield, Hawks gained experience in sales roles with the Helena Brewers Professional Baseball team and the Mobile BayBears Professional Baseball team. He demonstrated a track record of driving revenue growth and increasing game day attendance for both organizations. With his expertise in business development, strategy, relationship building, and team leadership, Hawks is excited to lead Coyote Sports Properties to new heights at the University of South Dakota athletics.
