Powering Sustainable Sports: Aggreko’s New Platinum Sponsorship with SVG

Advocating for Sustainability in Live Sports Production: A Conversation with Aggreko’s Don Gray

Aggreko, a leading global provider of power and cooling solutions, has been announced as a new platinum sponsor for the Sports Video Group. With climate change becoming an increasingly pressing issue, the sports video production industry is facing the challenge of creating engaging live events in a sustainable way. Aggreko is working with networks and leagues to reduce energy consumption, carbon emissions, and the environmental effects of large-scale heating and cooling needs associated with these events.

Don Gray, Aggreko’s Sector Manager of Events for North America, discussed how the company is providing solutions that promote sustainability in this New Sponsor Spotlight. He highlighted their recent work at the Formula 1 Miami Grand Prix and Super Bowl LVIII in Las Vegas, where they helped clients adapt to different weather conditions and climates to minimize their carbon footprint. Gray also touched on the challenges of working in congested broadcast compounds and shared Aggreko’s vision for the remainder of 2024.

For more insights into SVG’s newest sponsors, be sure to watch the SVG New Sponsor Spotlight series on SVG PLAY.

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