Juan Carlos “Carl” Loredo has been appointed as the new president of Pizza Hut U.S. by Yum Brands. Loredo previously held positions of chief marketing officer and global chief marketing officer at Wendy’s since 2019, where he played a significant role in expanding the company’s digital business and creating successful marketing campaigns. He will begin his new role at Pizza Hut on June 3, where his main responsibility will be to enhance the overall performance of the brand in the U.S.
Pizza Hut CEO Aaron Powell expressed excitement about Loredo joining the team, highlighting his successful track record in positioning brands for success in competitive markets. Powell believes that Loredo’s expertise will help Pizza Hut connect with customers in meaningful and authentic ways while aligning with their needs and culture.
During his time at Wendy’s, Loredo created successful campaigns that resonated with customers and helped drive growth for the brand. He is looking forward to leading Pizza Hut U.S., drawing inspiration from its journey from a single restaurant in Kansas to a global cultural icon. Loredo is eager to collaborate with Pizza Hut’s leadership team, franchisees, and employees across the country to drive growth and propel the brand forward for the next generation of customers. For more information, contact Joanna Fantozzi at [email protected].
