New CEO Juwon Kim Ready to Take Scott Sports to the Next Level: $150M Loan and Optimism for the Future

Scott Sports Appoints new CEO in Company Revamp

Juwon Kim has been appointed as the new CEO of Scott Sports, replacing Beat Zaugg. This move is part of Scott’s efforts to enhance its position as a leading manufacturer in the biking and outdoor sports industry. As a board member at Scott Sports, Juwon Kim previously served on the company’s leadership team, providing valuable experience and insights into the bicycle and outdoor gear sector.

With 17 years of experience in investment banking and a background in growth strategy and mergers and acquisitions, Juwon Kim is well-equipped to steer Scott Sports towards success. The majority shareholder of Scott Sports, Youngone Corp, recently provided a loan of 150 million Swiss francs to the company, with a significant portion due in 2025. Despite the change in leadership, the commitment of Youngone Corp to Scott Sports remains unwavering, as highlighted by Kihak Sung, the chairman of Youngone and a member of Scott’s board.

Scott Sports has expressed optimism about its future prospects under Juwon Kim’s leadership, aiming to overcome the challenges currently facing the industry and achieve growth and market share expansion. The company is focused on leveraging its cutting-edge products and the dedication of its employees to thrive in the competitive outdoor sports market.

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