Netflix has announced that it will be partnering with the NFL to broadcast games on Christmas for three consecutive years from 2024 to 2026. This move comes as part of the NFL’s expansion into the streaming service world, as well as their desire to dominate the Christmas sports market.
The partnership between the NFL and Netflix began with the popular “Quarterback” reality series in 2023, paving the way for more collaborations between the two entities. With the NFL already giving Thursday night games to Amazon Prime Video, and a playoff game to NBC’s Peacock last year, it is clear that the league is looking to expand its reach to streaming platforms.
Netflix will be airing two games on Christmas Day, featuring matchups between the Kansas City Chiefs and Pittsburgh Steelers, as well as the Baltimore Ravens and Houston Texans. This decision comes following the success of a tripleheader that was shown on traditional broadcast networks last year.
This move not only provides another revenue stream for the NFL but also opens up new opportunities for fans to watch games on Christmas. Netflix has agreed to broadcast NFL games on Christmas for the next three years, solidifying its presence in the sports streaming market.
