Kia and Hyundai Join Forces at Viva Technology 2024 to Showcase Global Innovation and Partnerships

Hyundai Motor and Kia Showcase ZER01NE’s Innovative Collaborations at Viva Technology 2024

Kia Corporation and Hyundai Motor Company are thrilled to announce their participation in Viva Technology 2024, the largest startup event in Europe. The event will take place from May 22-25 at the Paris Expo Porte de Versailles. At this year’s Viva Technology, they will showcase their commitment to global open innovation and partnerships through the ZER01NE open innovation platform.

The main focus of ZER01NE at the event will be on highlighting promising startups, interdisciplinary projects, and sports technology initiatives. Among the three startups selected from its acceleration program, MOBINN, a Dutch startup spun off in 2023, will be showcasing their autonomous robots designed for tasks like last-mile delivery and urban patrol. BIOMYC, a Bulgarian startup, will present next-generation sustainable materials for vehicle interiors. JEDLIX, a Dutch startup, will demonstrate their Vehicle-Grid Integration (VGI) and smart charging technology.

Attendees will also have the opportunity to experience a vision-based heart rate measurement sports technology developed by Hyundai-Kia R&D for the Korean national archery team in preparation for the 2024 Paris Olympics. IVAAIU CITY, a creative group supported by ZER01NE, will provide insights into the future coexistence of humans and robots through art, technology, and business fusion.

Launched in 2018, ZER01NE is an open innovation platform that invests in global startups, supports in-house startups led by employees

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