The fast-paced business world poses new challenges for organizations in maintaining growth and resilience, according to Milton Rivera, VP of Global Business Development at Amex GBT. As highlighted in Accenture’s Pulse of Change: 2024 Index, released at the World Economic Forum Annual Meeting in Davos, the pace of change is expected to increase even more in the coming years. In uncertain times, businesses must seize every opportunity for growth and adaptation.
While external interactions facilitated by business travel have traditionally been the focus, recent insights emphasize the critical role of internal meetings in navigating disruption and promoting organizational growth. Amex GBT’s Global Meetings and Events Forecast 2024 shows that internal meetings are expected to see a significant increase in attendee numbers, with 48% of respondents anticipating growth throughout the year. This suggests that organizations are increasingly recognizing the value of face-to-face interactions among colleagues.
A report series by Amex GBT in collaboration with Harvard Business Review titled “Investing in Travel to Drive Business Growth: A Strategy for Thriving in Disruption” highlights the importance of face-to-face meetings for organizations. The report revealed that 71% of respondents believe their organizations derive tangible business value from in-person meetings with colleagues. Additionally, 88% of those surveyed view in-person interactions – including meetings and workshops – as essential for fostering lasting relationships among colleagues. To access more information, please sign in.
