Cafecita Coffee, a Los Angeles-based coffee shop, has made a name for itself by using slow and scientific roasting methods to produce unique blends. However, what sets them apart is their dedication to empowering women in the coffee industry.
Natalie Webb, owner of Cafecita Coffee, highlights the disparity in representation of women in decision-making roles within the industry. Despite their significant contribution to manual labor on coffee farms, women are often underrepresented in leadership positions. Cafecita Coffee is a pioneer in challenging these norms and advocating for women’s empowerment in the coffee industry. When they first launched, they were the only roaster in the country to exclusively source from women-owned farms, a commitment they continue to uphold.
Barista Maxim Escamilla appreciates the opportunity to not only serve coffee but also deliver a meaningful message with each cup. He believes that by supporting sustainable practices and female farmers, he can make a positive impact beyond just his products. Customers can purchase Cafecita coffee products and merchandise online or at various cafes throughout Los Angeles. The brand’s mission of empowering women and supporting sustainable practices sets them apart in the industry and resonates with consumers who value ethical sourcing and social responsibility.
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