BAMKO, a top 40 distributor in the marketing industry, is preparing for strategic expansion into the commercial print market. To lead this effort, the Los Angeles-headquartered promotional firm has appointed Michael O’Neal as vice president of enterprise accounts.
With a proven track record in the commercial print industry and a strategic vision, O’Neal is seen as the ideal candidate to lead BAMKO’s expansion into this market. Prior to joining BAMKO, he held senior positions at HALO Branded Solutions and InnerWorkings, showcasing his expertise in driving revenue growth and improving sales processes.
Described as a subject matter expert in commercial printing, O’Neal will focus on developing and scaling BAMKO’s commercial print business while optimizing solutions for both new and existing clients. President Jake Himelstein, a member of Counselor’s Power 50 list, expressed excitement about O’Neal joining the team and highlighted his leadership skills as crucial to the success of their expansion plans.
BAMKO sees this expansion into commercial print as a significant milestone in their growth trajectory. The company combines its expertise in branded merchandise with O’Neal’s leadership in commercial print to offer clients a comprehensive suite of marketing solutions. Despite declining sales by 12% in 2023, BAMKO returned to growth in the first quarter of 2024 based on reported revenue in 2022. Ranked eighth on Counselor’s list of the largest distributors in the industry, BAMKO looks forward to new opportunities that come with this expansion into the commercial print market.
In conclusion, BAMKO is set for strategic expansion into the commercial print market with Michael O’Neal leading efforts as vice president of enterprise accounts. With his expertise and leadership skills, O’Neal will help drive revenue growth and improve sales processes while providing clients with a comprehensive suite of marketing solutions.
